In 1957, Melodi's story began in Samsun. Kemal Taşar's passion for chocolate ignited through his father's chocolatier, driving his lifelong commitment to the craft. Upon his move to Istanbul, he introduced the Melodi brand, dedicated to upholding the family's legacy of crafting chocolate with care for generations. Melodi embodies unwavering dedication to tradition, quality, and excellence.

As Melodi's digital agency, we're the storytellers. From shaping the creative direction and crafting captivating content to designing impactful graphics and producing engaging commercials, we share the privilege of spreading the Melodi story.

Over the years, we’ve had the pleasure of collaborating with creators, tastemakers, and brands who share Melodi’s essence — elegance, authenticity, and an appreciation for craftsmanship. Each partnership was chosen not only for reach but for resonance. From culinary experts who understand the language of taste, to lifestyle voices who embody refined simplicity, every collaboration reflected the art of savoring life’s finer details. These storytellers, through their own worlds, carried Melodi’s spirit of heritage and creativity into new audiences. Their tone, aesthetic, and sincerity aligned seamlessly with Melodi’s timeless character — thoughtful, sophisticated, and quietly indulgent — making each collaboration a natural extension of our brand’s narrative.